Chen, Hsin-Yuan
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全球化的連鎖店,已形成一種很普遍的置入式生活型態。如此情境造成我們不論身在何處,對於店家的認知與辨識,將不再完全依賴店家招牌上所書寫的文字,取而代之的是,連鎖店的統一顏色與商標,或是特有的裝置。
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Manageability attitudes of the globalization chain store generally install in life, Such a phenomenon, The word is notimportant in reading signboards, No matter where we are , Do not read the words to know these shops , The substitute isthe color, with the trade mark or it's peculiar logo.
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